COMMUNICATIONS AND PR
Passionate about culture and committed to getting the best coverage and profile for my clients.
I have over 20 years communications experience in the film, arts and music industries for an exciting variety of cultural organisations and extensive media contacts across print, broadcast and online.
Bringing a wealth of experience and proven success I will create bespoke campaigns tailored to your PR goals.
Talk to me about all your communication and PR needs whether you have a festival, a venue, a show, a film release, an album release, an event, an exhibition, a music or theatre tour or any great business you want to reach a wide audience for.
I have managed communications and PR for Traverse Theatre, Citizens Theatre, SHEDINBURGH Fringe Festival, Summerhall, Royal Lyceum Theatre, Edinburgh Spanish Film Festival, DANCE:FILM Festivals, Edinburgh Jazz and Blues Festival, EMI Music, National Theatre of Scotland, Outsiders Film Festival and Virgin Records amongst others.
For over 10 years I have promoted successful venues and work at the Edinburgh Festival Fringe and spent four years as Senior PR and Marketing Manager for the Edinburgh Festival Fringe Society.
I have the privilege of being on the Board of Trustees for Scottish Documentary Institute and the Steering Group of Creative Edinburgh.
I’m great at talking about you and your work, so I thought I would let some of the brilliant people I’ve worked
with tell you about me.
"Michelle was instrumental in the success of the inaugural SHEDINBURGH FRINGE FESTIVAL. She was so much more than a PR. She brought creative thinking, her network and a galvanising spirit to SHEDINBURGH which allowed us to devise and deliver new and exciting ways of forging forward our ideas, which were in their infancy when I first told her about the project. She put together the most successful press campaign I have ever had on any project, it was far reaching across broadcast, print and online media.
It was clear from the offset how invested Michelle was in SHEDINBURGH, throughout the campaign she was sensitive to the needs of the festival and how to talk about it, as well as what opportunities were the right ones for us and how we should best frame the festival publicly and it shone through in every piece of coverage or every journalist we talked to. She was patient, responsive, organised, fun and above all, a key and much valued member of our team. Can't recommend her highly enough."